Planning your firm's content shouldn't take longer than actually posting it. This free law firm social media calendar template gives you a ready-made structure for LinkedIn, Instagram, and Facebook — practice-area content ideas, a posting rhythm, and a compliance checklist built in. Download it, fill it in, or skip the DIY route entirely and let Social Lawyers CX build and run a custom version for you.
This isn't a blank spreadsheet with "post here" typed into every box. The law firm social media calendar template includes:
A 4-week rotation pre-loaded with content categories: educational posts, firm culture, case results, and short-form video
Practice-area prompts — starter topics for personal injury, family law, immigration, estate planning, and criminal defense
A platform column so you know at a glance what's going to LinkedIn versus Instagram versus Facebook
A compliance check-off column to flag anything that needs bar-rule review before it's scheduled
Space for tracking performance — clicks, DMs, and leads by post, so you can see what's actually working
this template gives you the structure to stop posting randomly and start posting on purpose. It works whether one attorney is handling marketing part-time or you have a small internal team trying to stay consistent without a full agency retainer.
A template solves the "what do I post" problem. It doesn't solve the "who actually writes, designs, and schedules this every week" problem — and that's where most DIY calendars quietly fall apart after month two. When that happens, we build you a fully custom law firm social media calendar: content written by a team that understands legal marketing and bar compliance, designed to your brand, and scheduled without you touching a spreadsheet again. Read more about <strong>how we build a law firm social media calendar</strong> for firms that are ready to hand it off.
Most social media templates aren't built with attorney advertising rules in mind. Ours is. Every content category in this template is structured so that compliance review fits naturally into your workflow, instead of being an afterthought you remember only after something's already posted.
Yes. Enter your email and it's sent straight to your inbox — no obligation to work with us afterward.
It's delivered as an editable spreadsheet you can duplicate and customize for your firm's practice areas and posting frequency.
Yes — this is the exact system our team uses when we run a client's content calendar end to end, from writing to scheduling to compliance review.